Shop the Lip Confidence Collection

Crimson Covenant — Matte Lipstick Kit with Lip Liner is a rich, commanding red created to honor passion, strength, and feminine power.

This richly pigmented matte lipstick glides on smoothly, delivering full coverage with a refined soft-matte finish that feels lightweight and comfortable. Paired with a perfectly matched lip liner, this kit allows for precise definition, sculpted shape, and extended wear.

Crafted with a vegan, cruelty-free formula, Crimson Covenant enhances natural beauty without settling into fine lines or feeling heavy on the lips. The color is bold, buildable, and intentional — created for women who walk in purpose and wear their confidence beautifully.

Because lipstick is never just color.

It is presence.

A deep, grounding brown created to honor resilience, maturity, and inner strength.

This richly pigmented matte lipstick glides on smoothly, delivering full coverage with a refined soft-matte finish that feels lightweight and comfortable. Paired with a perfectly matched lip liner, this kit allows for precise definition, sculpted shape, and extended wear.

Crafted with a vegan, cruelty-free formula, Earthen Vessel enhances natural beauty without settling into fine lines or feeling heavy on the lips. The color is buildable, bold, and intentional — designed for women who are rooted in who they are and confident in who they are becoming.

Because lipstick is never just color.

It is presence.

Vessels of Grace – Lip Gloss Kit with Lip Liner was created for women who understand that beauty is shaped through experience.

This richly pigmented gloss delivers a smooth, high-shine finish that feels lightweight and nourishing on the lips, while the precision liner defines, sculpts, and enhances your natural shape. Together, they create a polished, effortless look that moves seamlessly from day to night.

Crafted with vegan ingredients and always cruelty-free, this kit offers hydration, comfort, and lasting color without heaviness or stickiness. The warm, refined tone complements a wide range of skin tones, making it a versatile essential for both soft everyday glamour and elevated occasions.

Vessels of Grace honors the journey — reminding every woman that she is chosen, refined, and beautifully held.

Because you are not just wearing color.

You are carrying grace.

Quiet Bloom is a muted rose with soft warmth beneath it — not bubblegum, not loud pink, not beige. It carries that dusty-petal tone that feels lived-in, natural, and intentional. The kind of pink that looks like your lips, just more sure of themselves.

This shade reflects a woman who doesn’t need to announce her arrival. The color sits somewhere between blush and rosewood — refined, feminine, balanced. It has warmth without heat. Romance without drama. A softness that still feels grown.

Paired with its coordinating liner, the finish creates dimension without harsh contrast. The gloss lays smooth and luminous, catching light gently rather than flashing. It enhances rather than transforms.

Quiet Bloom is for the woman whose presence unfolds slowly. She doesn’t rush her becoming. She doesn’t chase attention. She opens at her own pace — steady, graceful, certain.

This is not a loud pink.

It is a confident one.

Not explosive. Not dramatic. Just a consistent, controlled fire.

Steady Flame was created for the woman who doesn’t need to announce her presence — she simply arrives. This rich red gloss paired with its perfectly matched liner delivers smooth, high-impact color with a polished, confident finish that feels powerful without being loud. The gloss glides on effortlessly, wrapping lips in creamy shine and lasting hydration, while the liner shapes and defines with precision for a clean, intentional look every time.

This is not a reckless red.

This is discipline.

This is restraint.

This is confidence that burns slow and steady.

Vegan and cruelty-free, Steady Flame is designed for women who lead with grace, speak with intention, and carry quiet authority. Whether you’re stepping into a meeting, a moment, or your own reflection, this kit reminds you that true power doesn’t flare — it glows.

Because some fires don’t need to roar.

They simply stay lit.

Soft Presence is for the woman who doesn’t need to announce herself.

Her energy enters the room before her voice does. Her stillness speaks. Her confidence lives in the quiet spaces between words.

This nude gloss melts effortlessly into your natural lip tone, creating a smooth, luminous finish that feels intimate and intentional. Paired with a perfectly matched lip liner, Soft Presence defines without overpowering, enhances without masking, and leaves your lips looking polished, hydrated, and quietly radiant.

The texture is creamy, lightweight, and buildable — designed to glide on with ease while delivering long-lasting comfort and a soft-focus shine that flatters every skin tone. Whether worn alone for an understated glow or layered for deeper definition, this kit invites you to slow down, soften your expression, and honor your presence.

Crafted with vegan, cruelty-free ingredients, Soft Presence is beauty with meaning. Every application is a reminder that you don’t have to perform to be seen.

Because sometimes presence is louder than a thousand spoken words.

Gentle Recognition is for the moments when nothing has to be explained.

Before words arrive, before decisions are spoken, there is a quiet awareness that lives in the body. A soft knowing. A subtle response. This shade honors that space — the place where your yes is already forming, where your beauty speaks before you do.

This nude gloss melts effortlessly into your natural lip tone, creating a smooth, luminous finish that feels intimate and intentional. Paired with a perfectly matched lip liner, Gentle Recognition defines without overpowering, enhances without masking, and leaves your lips looking polished, hydrated, and quietly radiant.

The texture is creamy, lightweight, and buildable — designed to glide on with ease while delivering long-lasting comfort and a soft-focus shine that flatters every skin tone. Whether worn alone for an understated glow or layered for deeper definition, this kit invites you to slow down, soften your expression, and honor your presence.

Crafted with vegan, cruelty-free ingredients, Gentle Recognition is beauty with meaning. Every application is a reminder that you don’t have to perform to be seen.

Sometimes recognition doesn’t arrive loudly.

Sometimes it comes gently.

Sometimes in life, before we ever verbally say yes, our yes is already visible — in the soft, quiet way we respond. In the way we lean in. In the way our energy opens. In the way we allow ourselves to be seen.

Her Natural Yes was created for that woman.

She doesn’t announce herself. She doesn’t rush. She simply knows when something feels right — and she allows it.

This soft rose matte embraces your lips with gentle confidence, blending creamy warmth with a naturally polished finish that feels intimate, effortless, and real. It’s the kind of beauty that doesn’t demand attention — it draws it quietly. Paired with a precision lip liner, this kit shapes and defines while delivering smooth, full-coverage color that feels light, breathable, and luxurious on the lips.

Her Natural Yes is about choosing softness without weakness. Elegance without effort. Confidence without explanation. It’s about trusting your inner knowing and honoring the moment you decide to receive.

Vegan and cruelty-free, this long-wearing matte formula is designed to enhance — never mask — your natural beauty. It complements mature skin beautifully, gliding on comfortably without settling into lines, leaving you feeling polished, grounded, and deeply feminine.

This shade is for everyday grace, bridal moments, quiet mornings, bold decisions, and everything in between.

Because sometimes your power doesn’t announce itself.

Sometimes it simply says yes.

Velvet Throne is for the woman who understands that power doesn’t need permission.

This deep, royal purple matte lipstick wraps your lips in rich, velvety pigment while delivering full-coverage color that feels lightweight, smooth, and intentionally refined. Paired with a precision-matched lip liner, this kit sculpts, defines, and elevates your natural lip shape for a polished finish that lasts from day into night.

Velvet Throne is bold without being loud. Feminine without being fragile. Commanding without forcing. It is the shade you reach for when you are grounded in who you are — when your presence speaks before you do.

The creamy matte formula glides on effortlessly, dries down to a soft-focus velvet finish, and stays comfortable without cracking or settling into lines. Whether worn alone or layered with gloss, Velvet Throne delivers drama, elegance, and authority in one intentional moment.

Created with vegan, cruelty-free ingredients and designed for modern women who lead with quiet confidence, this luxury matte lipstick kit is perfect for evening glam, bridal beauty, elevated everyday wear, and signature statement looks.

This isn’t just lipstick.

It’s ownership.

Queen walk in authority.

Succulent Berry is about savoring life.

It’s that moment when fruit is so ripe the juice runs down your face, and you simply wipe it away with your hand — not rushed, not embarrassed — just present. A quiet smile. A glance around. A knowing confidence.

This shade was created for that woman.

The one who enjoys her moments fully.

The one who carries sensuality without performance.

The one who understands that pleasure doesn’t need permission.

Succulent Berry wraps your lips in deep, velvety berry pigment with a smooth matte finish that feels rich, lightweight, and intentional. Paired with its perfectly matched precision lip liner, this kit defines, sculpts, and enhances your natural lip shape while delivering full-coverage color that lasts.

It’s bold without being loud.

Playful without being careless.

Feminine without asking approval.

Crafted vegan and cruelty-free, Succulent Berry was designed for women who allow themselves to enjoy beauty, confidence, and desire — softly, privately, powerfully.

Because sometimes confidence looks like lipstick.

And sometimes it looks like juice on your hand.

Grounded Beauty was created for the woman who recognizes her power before anyone else does. This rich, sophisticated matte shade is grounded in confidence and designed to help you stand firmly in who you are, owning your presence quietly and unapologetically.

This is for her. The woman who understands that this moment in time is sacred. The woman who knows happiness is not loud, it is steady. The woman who does not wait for permission.

The Grounded Beauty Matte Lipstick Kit includes a velvety matte liquid lipstick paired with a perfectly matched precision lip liner for seamless definition and sculpted dimension. The formula delivers smooth, full-coverage color that feels lightweight, comfortable, and breathable while offering long-lasting wear. The soft-focus matte finish enhances your natural beauty without drying, cracking, or settling into fine lines.

Crafted with vegan ingredients and always cruelty-free, this kit was designed for bold beauty, everyday elegance, bridal moments, and women who desire high-pigment matte lipstick that performs as beautifully as it looks. The liner defines and shapes, while the lipstick provides rich saturation that complements a wide range of skin tones.

This is more than lipstick.

It is presence.

It is composure.

It is confidence.

It is Grounded Beauty.

Soft Fire is for the woman who is passionate and elegant. Quiet in her feminine power, yet the fire within her burns hot.

She does not raise her voice.

She does not force attention.

She does not chase recognition.

She carries intensity beneath composure. Warmth beneath discipline. Desire beneath dignity.

This shade is a refined, warm brick red with depth — bold enough to command a room, yet softened by elegance. It mirrors a woman who understands that true power is controlled, intentional, and self-possessed.

Paired with a precision lip liner for seamless shaping and definition, Soft Fire delivers rich, high-pigment color with a velvety matte finish that feels lightweight and comfortable. The formula provides full coverage, long-lasting wear, and a smooth, non-drying application that enhances rather than overpowers.

Crafted with vegan ingredients and always cruelty-free, this matte lipstick kit was created for women who embrace their femininity without diminishing their strength. Perfect for bridal elegance, evening presence, everyday sophistication, and moments when your quiet confidence speaks louder than volume ever could.

Soft Fire is not loud.

It is controlled heat.

It is feminine authority.

It is passion under polish.

And it burns beautifully.

Main Character Energy is for the woman who understands that she is not a background character in her own life. She leads. She decides. She walks into the room already knowing she belongs there.

This bold, classic red matte lipstick delivers full-coverage color with a smooth velvet matte finish that feels lightweight, comfortable, and powerful on the lips. Highly pigmented and camera-ready, this shade is designed to flatter multiple skin tones while making an unforgettable statement.

Paired with its matching precision lip liner, this Matte Lip Kit defines, sculpts, and enhances your natural lip shape for long-lasting wear that holds through meetings, photoshoots, date nights, bridal glam, and spotlight moments.

Vegan. Cruelty-free. Long-wear. Transfer-resistant. Confidence-driven.

Have your moment. Then own the room.

Founder Favorite

Hand-selected by Baiyina Hodge, Main Character Energy was created for the woman who recognizes her power before anyone else does — and stands confidently in her energy, even when she’s standing alone. This shade represents self-awareness, quiet strength, and owning your presence without waiting for permission. It’s for the woman who understands that confidence is internal, beauty is intentional, and every room she enters is already hers.

Crafted as part of the Lip Confidence Collection, this bold red matte lipstick and lip liner kit delivers full-coverage color with a smooth velvet finish designed for long wear, professional makeup looks, bridal beauty, photoshoots, and everyday empowerment. Vegan, cruelty-free, and richly pigmented, this Founder Favorite is more than lipstick — it’s a declaration.

Have your moment. Then own the room.

Her Moment is about recognizing that this moment in time is the happiest you have been — and owning it quietly with the surety of confidence. Have your moment.

This deep berry-rose matte lipstick was created for women who understand the power of presence. Her Moment delivers full-coverage color with a smooth velvet matte finish that feels lightweight, comfortable, and refined on the lips. Richly pigmented and beautifully wearable, this shade moves effortlessly from daytime polish to evening elegance.

Paired with its matching precision lip liner, this Matte Lip Kit defines, sculpts, and enhances your natural lip shape while providing long-lasting color that stays confident through every moment.

Vegan. Cruelty-free. Buildable. Long-wear.

Perfect for everyday glam, bridal beauty, photoshoots, professional makeup looks, and special occasions.

A warm caramel nude matte lipstick designed to enhance every skin tone with effortless elegance. Crowned in Confidence delivers full-coverage color with a smooth velvet matte finish that feels lightweight, comfortable, and long-lasting. Paired with a matching precision lip liner, this Matte Lip Kit defines and sculpts the lips for a polished, professional look perfect for everyday wear, bridal beauty, photoshoots, and special occasions.

Vegan. Cruelty-free. Buildable. Long-wear.